We believe you can fly
The Challenge: To promote new coffee drinks and menu items
For a family-owned coffee shop in the Midwest, it can be challenging to attract new patrons and compete with the big chains. To stand out from the competition, Kafenio offered seasonal drinks and lunch specials that their regulars and even new customers were unaware of.
To drive interest in seasonal drinks and increase sales, we developed a visual identity that matched Kafenio’s warm ambiance. In-store tactics like table signs and posters drew customers’ attention to the new items while expanding on their offerings
Raising funds for homeless animals